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B2B website design

Updated September 2026

B2B website design to explain what you sell.

B2B website design to explain what you sell.

B2B website design to explain what you sell.

B2B website design to explain what you sell.

Earn Real Visibility.

Rango is a B2B website design agency for SaaS, fintech and infrastructure companies with complex products. Positioning, copy, design and build stay with one team, on Webflow, Framer, Next.js or WordPress. Fixed-scope projects start at $1,500, and a focused site takes four to six weeks.

Rango is a B2B website design agency for SaaS, fintech and infrastructure companies with complex products. Positioning, copy, design and build stay with one team, on Webflow, Framer, Next.js or WordPress. Fixed-scope projects start at $1,500, and a focused site takes four to six weeks.

View all case studies

Rango treats your B2B SaaS, fintech or infrastructure website as a Full‑Service Web Transformation, not a reskin. Strategy, copy, design and build stay with one team.

Rango treats your B2B SaaS, fintech or infrastructure website as a Full‑Service Web Transformation, not a reskin. Strategy, copy, design and build stay with one team.

Every page ships as Components, Not Mockups, with Guardrails Around Every Layout, so your team keeps shipping

Every page ships as Components, Not Mockups, with Guardrails Around Every Layout, so your team keeps shipping

without coming back to us for every change.

without coming back to us for every change.

Anish Manglani
Md Shahanab Uddin
Amit Pathania
Faizan Mahida
Shreyash Chhatbar
Divyesh Vasani
Sagar Ludhiyani

Choose between

A website redesign or a new build. Same People Throughout.

A website redesign or a new build. Same People Throughout.

Redesign an existing site

Analytics review to find the pages where buyers drop off, and why

Messaging that says what you sell, who it is for and why it matters

Rebuilt on Webflow, Framer, Next.js or WordPress to suit your team

Every old URL redirected, so rankings and backlinks carry over

Schema and clean structure so Google and AI search can read every page

Symbo website before and after the Rango redesign

Build from scratch

Positioning first, so the site makes one clear case to your buyers

Every page’s copy written by our team, not pulled from a template

Built on Webflow, Framer, Next.js or WordPress to suit your team

A CMS your marketing team can update without waiting on engineers

Schema, sitemap and metadata live at launch for Google and AI search

Website migration

Changing platforms? We map every URL, redirect and schema type before launch, so your rankings hold.

Website maintenance

After launch, the same team handles new pages, updates, speed and SEO upkeep through a Monthly Partnership.

Website services

Everything a B2B website needs, From Wireframe To Launch.

Everything a B2B website needs, From Wireframe To Launch.

Everything a B2B website needs, From Wireframe To Launch.

01

Information architecture and user flows

Sitemaps, page structures and user flows that make a complex product easy to follow. Usually the first fix when a site has grown page by page and no longer tells one story.

02

Interface design and interactions

Layouts, components and interaction patterns that carry your brand and still feel obvious to use, on every screen size.

03

Web animation and transitions

Motion that guides attention and explains the product, never decoration for its own sake. Built natively, so pages stay fast.

04

Design systems and documentation

Component libraries with clear rules, so every new page stays consistent and your team can extend the site without waiting on us.

05

Web copywriting and UX writing

Headlines, page copy and microcopy written for your buyer, alongside the design rather than after it.

06

SEO, AEO and GEO

Structured data, entity markup, internal linking and crawlable content, so search engines and AI assistants can find you and quote you.

07

Analytics and performance tracking

GA4, events and conversion paths set up at launch, with Core Web Vitals budgets, so you can see what is working and prove it.

08

Conversion optimization

Funnel reviews and page-level changes measured against pipeline, not traffic, then shipped and reported back.

Information architecture and user flows

Sitemaps, page structures and user flows that make a complex product easy to follow. Usually the first fix when a site has grown page by page and no longer tells one story.

Interface design and interactions

Layouts, components and interaction patterns that carry your brand and still feel obvious to use, on every screen size.

Web animation and transitions

Motion that guides attention and explains the product, never decoration for its own sake. Built natively, so pages stay fast.

Design systems and documentation

Component libraries with clear rules, so every new page stays consistent and your team can extend the site without waiting on us.

Web copywriting and UX writing

Headlines, page copy and microcopy written for your buyer, alongside the design rather than after it.

SEO, AEO and GEO

Structured data, entity markup, internal linking and crawlable content, so search engines and AI assistants can find you and quote you.

Analytics and performance tracking

GA4, events and conversion paths set up at launch, with Core Web Vitals budgets, so you can see what is working and prove it.

Conversion optimization

Funnel reviews and page-level changes measured against pipeline, not traffic, then shipped and reported back.

AI does the legwork. Designers Make The Calls.

AI does the legwork. Designers Make The Calls.

AI does the legwork. Designers Make The Calls.

Illustration of a designer working on a laptop in a dark office at night

Claude wireframes before pixels

We share a Claude wireframe and a moodboard before any UI, so the foundation is agreed first and we move fast without redesigning halfway through.

Illustration of a designer working on a laptop in a dark office at night

Claude wireframes before pixels

We share a Claude wireframe and a moodboard before any UI, so the foundation is agreed first and we move fast without redesigning halfway through.

Illustration of a designer working on a laptop in a dark office at night

Claude wireframes before pixels

We share a Claude wireframe and a moodboard before any UI, so the foundation is agreed first and we move fast without redesigning halfway through.

Internal pages at scale

Once the core templates are approved, AI helps us produce the long tail of internal pages, from use cases to integrations, each one reviewed by a designer before it ships.

Internal pages at scale

Once the core templates are approved, AI helps us produce the long tail of internal pages, from use cases to integrations, each one reviewed by a designer before it ships.

Internal pages at scale

Once the core templates are approved, AI helps us produce the long tail of internal pages, from use cases to integrations, each one reviewed by a designer before it ships.

Your designers, in your Slack

Your designers, in your Slack

Your designers, in your Slack

The in-house designers and engineers who build your site join your Slack or Teams. Feedback goes straight to the people making the change, with no account manager relaying it.

The in-house designers and engineers who build your site join your Slack or Teams. Feedback goes straight to the people making the change, with no account manager relaying it.

The Rango team in Rango t-shirts
Illustration of a phone screen built from page layout blocks

Figma to front‑end code

Approved designs become production front-end code faster, with AI handling the repetitive translation and engineers owning structure, performance and accessibility.

Illustration of a phone screen built from page layout blocks

Figma to front‑end code

Approved designs become production front-end code faster, with AI handling the repetitive translation and engineers owning structure, performance and accessibility.

Illustration of a phone screen built from page layout blocks

Figma to front‑end code

Approved designs become production front-end code faster, with AI handling the repetitive translation and engineers owning structure, performance and accessibility.

Illustration of a laptop on a desk at night showing a chat interface

The stack your team can run

We build on Webflow, Framer, Next.js and WordPress, and recommend whichever your marketers can manage without us.

Illustration of a laptop on a desk at night showing a chat interface

The stack your team can run

We build on Webflow, Framer, Next.js and WordPress, and recommend whichever your marketers can manage without us.

Illustration of a laptop on a desk at night showing a chat interface

The stack your team can run

We build on Webflow, Framer, Next.js and WordPress, and recommend whichever your marketers can manage without us.

Choosing a website design agency

Rango

Traditional agency

Website-only agency

Choosing a website design agency

Rango

Traditional agency

Website-only agency

What It Costs

What It Costs

Fixed-scope builds from $1,500.

Fixed-scope builds from $1,500.

Bigger budgets, change orders on top.

Bigger budgets, change orders on top.

Page-count packages, add-ons extra.

Page-count packages, add-ons extra.

Time To Launch

Time To Launch

Four to six weeks for a focused site.

Four to six weeks for a focused site.

A quarter, often more.

A quarter, often more.

Six to eight weeks is common.

Six to eight weeks is common.

Who Builds It

Who Builds It

Design and development in one team.

Design and development in one team.

Design and build sit in different rooms.

Design and build sit in different rooms.

Site builders, rarely product designers.

Site builders, rarely product designers.

How It Starts

How It Starts

Wireframe and moodboard, signed off first.

Wireframe and moodboard, signed off first.

Rounds of mockups before anyone agrees.

Rounds of mockups before anyone agrees.

Their starter kit, then your content.

Their starter kit, then your content.

A Change Across Forty Pages

A Change Across Forty Pages

Written once, applied everywhere.

Written once, applied everywhere.

Page by page, forty times.

Page by page, forty times.

Quicker than most, still forty times.

Quicker than most, still forty times.

After Launch

After Launch

Your team edits. We build new layouts.

Your team edits. We build new layouts.

Changes often queue behind a ticket.

Changes often queue behind a ticket.

Changes run through their retainer.

Changes run through their retainer.

Who You Talk To

Who You Talk To

The makers, first call to last.

The makers, first call to last.

A layer between you and the makers.

A layer between you and the makers.

Direct, until they get busy.

Direct, until they get busy.

Working Hours

Working Hours

Feedback answered in agreed overlap hours.

Feedback answered in agreed overlap hours.

One round trip a day.

One round trip a day.

One time zone, not always yours.

One time zone, not always yours.

Strategy And Copy

Strategy And Copy

Positioning and copy come first.

Positioning and copy come first.

Its own workstream, billed on top.

Its own workstream, billed on top.

Copy is often an add-on.

Copy is often an add-on.

Choosing The Platform

Choosing The Platform

Webflow, Framer, Next.js or WordPress, picked on fit.

Webflow, Framer, Next.js or WordPress, picked on fit.

Whatever stack they already sell.

Whatever stack they already sell.

One platform, whatever the brief.

One platform, whatever the brief.

Speed, without the things usually skipped to reach it.

Speed, without the things usually skipped to reach it.

Speed, without the things usually skipped to reach it.

We build against the Core Web Vitals thresholds: LCP under 2.5 seconds, INP under 200 milliseconds and CLS under 0.1. We test with Lighthouse before launch, then watch field data in the Chrome UX Report.

We build against the Core Web Vitals thresholds: LCP under 2.5 seconds, INP under 200 milliseconds and CLS under 0.1. We test with Lighthouse before launch, then watch field data in the Chrome UX Report.

  • Core Web Vitals

  • GA4 and Tag Manager

  • Schema markup

  • WCAG AA accessibility

  • GDPR and CCPA

  • CRM integrations

  • Open Graph and social cards

  • Responsive breakpoints

  • Component library

  • Scalable CMS architecture

  • 301 redirect mapping

  • AI crawler access and indexing checks

  • Sitemap and canonicals

  • Page speed budget

Tools we use

The stack we design and build with.

The stack we design and build with.

The stack we design and build with.

We design in Figma, prototype with AI and build on Webflow, Framer, Next.js or WordPress, whichever your team can run after launch.

Claude logo

Claude

ChatGPT logo

ChatGPT

Cursor logo

Cursor

Figma logo

Figma

Paper logo

Paper

Relume logo

Relume

Framer logo

Framer

Webflow logo

Webflow

WordPress logo

WordPress

Next.js logo

Next.js

React logo

React

Vercel logo

Vercel

GitHub logo

GitHub

Spline logo

Spline

Rive logo

Rive

LottieFiles logo

LottieFiles

Engagement Models

Ways To Work With Rango.

Staff Augmentation

Designer or developer (3 to 4 yrs)

Daily async updates, weekly live reviews

1 week trial

Fixed-Scope Build

Ideal for a new website, a redesign or a migration

Weekly progress reviews

2-FOLD TRIAL

Monthly Partnership

Ideal for new pages, CMS work and ongoing updates

Asynchronous updates + fast turnarounds

8 HOUR TRIAL

Frequently asked questions

Straight Answers. No fluff.

How long does a website design project take?

A focused marketing site is typically four to six weeks, whether it is a redesign or a new build. Scope, how ready your content is, and how fast feedback comes back all move that. Frisco Analytics was twenty pages in two weeks, but that was a hard date with a client who turned feedback around the same day. On the scoping call, we will tell you which timeline your project fits.

Do you redesign existing sites or only build new ones?

Both. A redesign starts from what already works (your rankings, your content and the pages buyers use most) and fixes the story and structure around them. A new build starts from positioning and a sitemap. Either way, the same people take it from wireframes to launch.

How much does website design cost?

Fixed-scope projects start at $1,500, and the final number depends on scope. What moves it: whether this is a redesign or a new build, how many page templates and CMS collections are involved, the copy and SEO work, and whether you need a design system your team can extend. We contract in USD.

Which platform should our website be built on?

It depends on your CMS needs, who will run the site day to day, and how far you plan to extend it. We design and build on Webflow, Framer, Next.js and WordPress, and rango.design itself runs on Framer. We recommend the platform your team can run and show you why.

Will a redesign hurt our search rankings?

Not when redirects and schema are treated as the work. We map every old URL, carry content and structured data across, and keep entity markup intact. After go-live we watch Search Console and fix any page that drops, which is the step most redesigns skip.

Can a US company work smoothly with a team in India?

Yes. We work in your time zone, so feedback turns around in hours, not a day later. Contracts are in USD, IP is assigned to you, and MSAs and NDAs follow the terms US companies expect. The designers and engineers who build your site stay on the project, with no account manager in between.

Do you use AI to design websites?

For the legwork, yes. AI drafts wireframes and moodboards before any pixels, scales internal pages from approved templates and turns Figma into front-end code. Designers make the calls on positioning, layout and every page that ships, and a person reviews every change before it goes live.

Can you maintain and update our website after launch?

Yes, and most of our work is on sites that already exist. We take on new pages, campaign landing pages, restructuring and design support, either as a Fixed-Scope Build or through a Monthly Partnership. ops0 is on their third website with us.

If you’re considering
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